Tips for Releasing a Game for Sale on Steam

I read this article today on how to market a game this year. At first I thought it was about making the game. But no. We are talking about selling it on Steam. A lot of the advice was new to me and counterintuitive.

For starters, you should price your game higher. One would think that would scare away buyers. But you do this to plan for large percentage sales in the future that might lure a lot of buyers. You also should not release your game on itch.io. Also seems counterintuitive. But hey. Got to listen to the pros.

You are gong to have to spend some money. Professional art for the cover and for in-game graphics are a must. Man. I guess novice pixelart does not go far in the professional game market. All right. Step 1: build game. Step 2: market game.